Our flat world surprises mediasauce!

Had an interesting experience today.  The Elibrarian (a fantastic support – it’s wonderful having someone on staff who operates on the same page and can implement many of the ideas we talk about) sent me a link to a page that had featured on Stephen’s Lighthouse – Stephen Abram’s blog. We both subscribe to this site via our Google readers and love the fact that he shares so much of what he does. I really appreciate the fact that he posts many of his slides from presentations he gives – they are informative even if no audio accompanies them. Anyways, back to the story. The link was to a video called ‘Are you relevant?’, produced by Mediasauce for the Association of Fraternity Advisors in America. It’s pretty cool – a woman is talking to you and posing questions about how ‘young people’ communicate and how the ‘older generation’ uses communication devices like telephone books that are passe to people of her ilk. I really liked it and our Elibrarian put it on our Enewsletter for our staff to look at.

At the bottom of the page was a box asking ‘Like what you see?’ and offering more information if you clicked their link. It took me to an email window so I shot off an email to Scott Henderson from Mediasauce telling him I liked the video and would he mind if I wrote a post about it. What was interesting was his reply;

Thanks for the nice words about our site (our main site or the Are You Relevant? site).  We’re glad to let you write about it.  It’ll cost you one thing, though.   

You have to help me trace how you got the link.  I’d like to write a post on our blog about how an Australian college got connected to a company in Indiana, USA.

So of course, I sent off a reply explaining the process as outlined above. What I find interesting is that Scott found it fascinating how we got onto his video. Isn’t this exactly what they are exalting in their video. Our means of communication is changing and we need to adapt to these changes. My Google reader provides me with RSS feeds that are probably my primary source of information these days and it’s breaking down barriers in terms of comminication. As I replied to Scott, keeping up is the name of the game these days (as your video suggests!)